Organizing a Motorcycle Roadshow
08/10/2021 17:04
Organizing Motorcycle Roadshows aims to make a strong impression on passersby, promote the image and information for a business's operations, and is considered an effective, low-risk mobile advertising method. ECOMCX is a unit specializing in organizing Motorcycle Roadshows with prestige and quality in Hanoi, will help you understand more about this type of advertising.
Motorcycle roadshows are quite popular in Vietnam not only because of their impression-creating effectiveness but also because of their suitability with Vietnamese traffic culture. Our country primarily uses motorcycles for transportation because they are very convenient and easy to observe. Therefore, motorcycle roadshows are considered a convenient means for mobile promotional activities.
What is organizing a motorcycle roadshow?
Organizing a motorcycle roadshow is a type of mobile advertising using motorcycles as the means of transport, focusing on crowded streets to impress consumers, convey product images, messages, and brand information.
Organizing a motorcycle roadshow requires preparing a team of attractive PGs (promotional girls/guys) in uniform and a fleet of similarly decorated motorcycles to create the most professional effect. The PGs will ride motorcycles slowly in a line on predetermined routes to achieve the best promotional effectiveness.
Typically, many businesses and owners choose motorcycle roadshow advertising to promote events such as store grand openings, major promotions, company anniversaries, etc. – events that easily convey information and have the potential to attract a large audience.
Organizing effective, professional motorcycle roadshows
To organize a motorcycle roadshow professionally, you need an experienced roadshow operation team and an effective roadshow plan that meets objectives and reaches the target customer base for promotion.
Due to the nature of the event potentially affecting road traffic, roadshow activities require permission from the local Department of Culture.
What can ECOMCX provide you with?
- Planning, ideas, and concepts for motorcycle roadshows
- Image design, banners, posters, and all-inclusive printing
- Providing personnel, renting beautifully decorated tools and equipment for organization
- Surveying and outlining the roadshow campaign's route to achieve the best advertising effectiveness for potential customers
- Supervising operations, handling incidents during the campaign
- All-inclusive quotation, with accompanying discounts


Organizing Motorcycle Roadshows is a quite popular advertising method, suitable for all fields and industries. Therefore, many businesses have not hesitated to choose this form of advertising.
If you don't know how to organize a motorcycle roadshow that is both effective and cost-optimized, please contact ECOMCX for consultation and support to execute the roadshow in the most professional and systematic way by our team of leading experts in event organization, communication, and marketing.

