Selling on e-commerce platforms
21/08/2021 10:40
Selling on e-commerce platforms is very popular today, bringing good revenue thanks to the widespread coverage of the internet platform and the potential market of e-commerce sites. The emergence of e-commerce platforms has made the retail business more vibrant than ever, meeting the diverse needs of many customers.
Selling on e-commerce platforms is a modern business trend with low costs, many utilities, and more opportunities compared to traditional business previously. Among them, Shopee, Lazada, Tiki,... are among the largest e-commerce channels in the Vietnamese market today.
Selling on e-commerce platforms
Selling on e-commerce platforms is essentially selling online on e-commerce websites through an information network and convenient, professional, and efficient buying and selling processes. In this, sellers will upload images, videos, and specific product information on websites, and buyers will access the website to browse, select, and complete online purchase procedures, then receive goods through a shipping carrier.
Selling on e-commerce platforms is inherently an automated sales process, with fewer procedures, easy management, and customer access. Therefore, this business trend is increasingly attracting a large number of participants, from individuals to organizations and businesses. Many well-known retail brands in the market also highly embrace this business model due to the outstanding benefits it brings.
In the future, selling on e-commerce platforms will be an inevitable trend determining the survival of retail businesses because customer shopping habits are increasingly changing; they want to buy goods on e-commerce sites because they are cheaper, more convenient, and products are more diverse.

Experience in selling on e-commerce platforms
Although participation is very easy, to sell effectively on e-commerce platforms, bringing revenue and future development, you must have the necessary skills. Below are some tips for selling on e-commerce platforms for your reference.
Thoroughly understand the policies and regulations of the e-commerce platform
Thoroughly understanding and respecting the policies and regulations of the e-commerce platform you participate in will help you sell proactively. In business, there will always be risks and situations arising between sellers and buyers. Therefore, complying with the policies and regulations of the e-commerce platform is a solution to help you resolve such situations correctly, ensuring the shop's reputation and customer friendliness.
Effectively manage customer database
All e-commerce platforms have database systems to support the sales activities of shops. However, to prevent unforeseen circumstances and protect the shop's interests, you should have a plan to store data and sales history separately on modern storage media, software, or in a private notebook.
Furthermore, order information such as: Number of successful orders, monthly cash-on-delivery amount received, or customer feedback... will be the basis for the e-commerce platform to evaluate the shop's credibility. Therefore, you need to pay attention to these figures to ensure the shop's reputation and brand.
Use the e-commerce platform's linked mobile application
To provide a better user experience, some e-commerce platforms also have applications capable of syncing products from your Website, Facebook, and Instagram to the platform's store. This helps you save time posting, expanding multi-channel sales easily, conveniently, and quickly.

Process orders quickly
Many online customers today strongly dislike shops with slow work ethics, while purchasing decisions often stem from the buyer's intuition and momentary emotions. If you do not quickly meet customer needs regarding products, it can easily lead to order cancellations or negative product feedback.
Therefore, it is best to frequently go online and check orders and customer messages to resolve them quickly and promptly, ensuring revenue and helping customers have a better impression of the shop. Absolutely avoid processing orders after 24 hours.
Careful and professional packaging
A piece of advice for you when selling on e-commerce platforms is to pay attention to the quality of service in business. Being careful and meticulous with each package before sending it to customers will demonstrate the shop's professionalism and credibility. Additionally, good packaging helps protect products from being crushed, broken, or stained. Customers who receive such packages will naturally feel very angry, affecting the product's reputation.
Finally, selling on e-commerce platforms is essentially an online sales job, so risks are unavoidable. However, to make sales more effective and convenient, you must always update new products with high competitiveness, reasonable prices, dedicated customer care... Consistently applying the above experiences will ensure your business becomes better and more efficient. Selling with your heart will always bring worthy results.
Above were ECOMCX's insights on selling experience on e-commerce platforms today. If you wish to find the best solution to develop e-commerce for your business, please contact ECOMCX for the best support at the most optimal cost in the market.

